SUKRESNA, I Made (2016) Meningkatkan keputusan pembelian melalui strategi promosi penjualan, brand positioning, dan perceived quality yang dipengaruhi oleh celebrity endorser dan inovasi produk (studi pada konsumen Gatsby Skin Tonic Cooling Face Wash Coverage A/P Semarang). Jurnal Sains Pemasaran Indonesia , 15 (3). ISSN 1412 - 8527
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| PDF - Published Version 865Kb |
| Item Type: | Article |
|---|---|
| Subjects: | H Social Sciences > H Social Sciences (General) |
| Divisions: | Faculty of Economics and Business > Department of Management |
| ID Code: | 75002 |
| Deposited By: | INVALID USER |
| Deposited On: | 01 Aug 2019 14:38 |
| Last Modified: | 01 Aug 2019 14:38 |
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