ATMANA, Hanggara and Miyasto , Miyasto and Yuniawan, Ahyar (2014) PENGARUH ORIENTASI PELANGGAN DAN KOORDINASI INTERFUNGSIONAL TERHADAP KINERJA ORGANISASI DENGAN KAPABILITAS INOVASI SEBAGAI MEDIATOR (STUDI KASUS DI BPKP). Masters thesis, Diponegoro University.
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Abstract
The purpose of this study is to provide empirical evidence upon the research questions proposed by conducting measurement of the hypothesis on the influence of customer orientation and interfunctional coordination on organizational performance with innovation capability as a mediator in BPKP. The analytical method used are path analysis and index analysis. Hypothesis test results indicate that customer orientation has direct and positive impact on organizational performance, interfunctional coordination has direct and positive impact on organizational performance, innovation capability mediates the effect of customer orientation on organizational performance, and innovation capability mediates the effect of interfunctional coordination on organizational performance. The findings of this study indicate that the path of least give the most impact on the organizational performance is the path that shows a direct effect of innovation capability on organizational performance. One of the theoretical implication of this study is to strengthen the argument that customer orientation is relevant applied in public sector organizations. The policy implication of this study is that the top priority for the organization is maintaining good practices related to innovation capability and interfunctional coordination. The next priority is to improve customer orientation practices are not structured and systematic.
Item Type: | Thesis (Masters) |
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Subjects: | H Social Sciences > HF Commerce |
Divisions: | School of Postgraduate (mixed) > Master Program in Management |
ID Code: | 48266 |
Deposited By: | INVALID USER |
Deposited On: | 28 Mar 2016 13:21 |
Last Modified: | 28 Mar 2016 13:21 |
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