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Diab, Balqis (2009) ANALISIS PENGARUH NILAI PELANGGAN DAN CITRA MEREK TERHADAP KEPUASAN PELANGGAN DALAM MENINGKATKAN RETENSI PELANGGAN (Studi Kasus pada Gies Batik Pekalongan). Masters thesis, program Pascasarjana Universitas Diponegoro.

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