FAJAR, Reyhan Muhammad and PERDHANA, Mirwan Surya (2019) RETENSI DAN MOTIVASI KARYAWAN GENERASI Y DI INDONESIA (Studi Fenomenologi pada Manajer dan Karyawan di Perusahaan Non-Keuangan). Undergraduate thesis, Fakultas Ekonomika dan Bisnis.
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Generation Y is the largest generation that will enter the workforce. In Indonesia the number of Generation Y employees has reached 35% or around 48 million from 128 million of productive workforce. However, Generation Y employees are considered to have a low work ethic and organizational commitment, resulting in various problems in the company. This study aims to examine the efforts used by the company to retain Generation Y employees and to investigate factors that motivate Generation Y employees. This study uses qualitative methods with phenomenological study. The study participants consisted of five managers and five Generation Y employees which worked in non-financial companies in Indonesia. The results of this study indicate that the company can retain Generation Y Employees by implementing various efforts starting from the recruitment stage to creating work engagement of Generation Y Employees. Another result of this study also demonstrate that the social environment is the most influencing factor among various things that can motivate Generation Y Employees.
|Item Type:||Thesis (Undergraduate)|
|Additional Information:||Generation Y Employees; Qualitative; Phenomenology; Retention; Motivation|
|Uncontrolled Keywords:||Generation Y Employees; Qualitative; Phenomenology; Retention; Motivation|
|Subjects:||H Social Sciences > H Social Sciences (General)|
|Divisions:||Faculty of Economics and Business > Department of Management|
|Deposited By:||Mr. Perpustakaan Fakultas Ekonomi|
|Deposited On:||17 Jul 2019 10:27|
|Last Modified:||17 Jul 2019 10:27|
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