Conceptual Framework Of Bidding Strategy In Order To Improve Construction Project Performance

Abstract

Globalization makes the competition of construction is increasingly tight. The competitors faced not only in the regional district/city, province, but increasingly widespread, even cross the country worldwide. Bidding strategy is an important factor that improves competitiveness. It defines as a management skills of using all available resources both physical and financial, in order to offer a comprehensive and competitive bidding. The bidders usually consider various aspects, including internal, external and environment, with aim to win the bidding competition, and provide maximum project performance.The literature review method is used to create ideas, and synthesize the related researches which have been done previously. This paper aims to develop a framework that can be used for evaluation in the early stages of project selection, based on theriview of various literature related to bidding strategies and project performance. The result from the literature review concerning are presented, and a conceptual framework of bidding strategy model is developed.