Public Perception of Services Quality of Public Services Agency As Trans Semarang Manager

Taufik , Suprihatini Public Perception of Services Quality of Public Services Agency As Trans Semarang Manager. In: Prosiding Nasional Bunga Rampai Komunikasi Indonesia, 29-30 September 2017, Bali .

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Abstract

Bus Rapid Trans (BRT) Semarang as a Transportation Service of Semarang city has not been able to provide maximum service. The objective of this study is to find out the perception of passengers about the services quality of Public Services Agency of BRT Semarang. The researchers use perception (Philip Kotler, 1993) and quality of Service (Zeithaml 1990) as theoretical frameworks with quantitative descriptive method, and accidental sampling as sampling technique

Item Type:Conference or Workshop Item (Paper)
Subjects:H Social Sciences > H Social Sciences (General)
Divisions:Faculty of Social and Political Sciences > Department of Communication
ID Code:57039
Deposited By:Magister Ilmu Komunikasi
Deposited On:11 Oct 2017 09:12
Last Modified:11 Oct 2017 09:12

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