IT Adoption Strategy to Promote Batik Micro-Scale Industry in Central Java, Indonesia

Abstract

Through it is unarguable that the adoption of Information Technology (IT) has a significant contribution to many industries, batik micro-scale entrepreneursin Central Java, Indonesia, have a different view making the utilization of IT not optimal to support their business. Hence, to increase the benefit of IT to this group, this research aimed to offer an IT adoption strategy that attaches knowledge management system, collaboration-based information system and shared e-commerce application as an integrated system to support problem solving in batik making process and in reaching the global market. The strategy highlights on two concerns of improvement on product quality and better product selling. However, because batik micro scale industry in Central Java mostly faces IT skill problems and limited budget to be allocated on IT matters, the involvement of universities around the industry location is recommended to play an essential role through its work field program, community service program and research and as a collaborator between stakeholders