ANALISIS PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN PREMIERE AUTO DETAILING SEMARANG

RAHARDJO, Ricky and MAGNADI , Rizal Hari (2016) ANALISIS PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN PREMIERE AUTO DETAILING SEMARANG. Undergraduate thesis, Fakultas Ekonomika dan Bisnis.

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Abstract

This study aims to examine and analyze the Influence of Service Quality Customer Satisfaction Premier Auto Detailing Semarang. The population used in this study consisted of Customer Premiere Auto Detailing Semarang. In this study, sampling was done by using accidental. Thus meaning the samples taken are Premiere Auto Detailing Customers who happens to be found in the Office of the Premiere Auto Detailing, the number of samples used in this study were 100 respondents. The results showed that physical evidence (tangibles) to directly affect customer satisfaction, reliability (reliability) effect lansgung to customer satisfaction, responsiveness (responsiveness) directly affects customer satisfaction, guarantee (assurance) directly affects customer satisfaction , empathy (empathy) directly affects customer satisfaction

Item Type:Thesis (Undergraduate)
Additional Information:Physical evidence (tangibles). reliability (reliability), responsiveness (responsiveness), assurance (assurance), empathy (empathy), customer satisfaction.
Uncontrolled Keywords:Physical evidence (tangibles). reliability (reliability), responsiveness (responsiveness), assurance (assurance), empathy (empathy), customer satisfaction.
Subjects:H Social Sciences > H Social Sciences (General)
Divisions:Faculty of Economics and Business > Department of Management
ID Code:49082
Deposited By:Mr. Perpustakaan Fakultas Ekonomi
Deposited On:22 Jun 2016 14:29
Last Modified:22 Jun 2016 14:29

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