ANALISIS KEUNTUNGAN DAN STRATEGI PENGEMBANGAN USAHA PETERNAKAN SAPI POTONG RAKYAT PERDESAAN KECAMATAN AMPEL KABUPATEN BOYOLALI

Abstract

Beef cattle farm is an activity which was done by rural communities in Ampel Sub-District. Beef cattle farm including non-base land which undertaken by a minor scale, that is: the average number of livestock holdings as 2,2 cattle, simple cow shed, labor from their own family, as addition work of farming and use basic agricultural technology. Most of farmers have field which planted with rice plant and “Palawija” (vegetables, cassava, chili, etc.). The purpose of beef cattle farming is to savings for future family's needs. Beef cattle farm is still using the traditional and semi-commercial system with plain input of production factors, so that the result of production output is natural. The research applies quantitative approach method to identify incomes and farmers profit during the production period. Descriptive qualitative approach applies to analyzing condition and cattle breeding description. Finally, the research was using internal factor analysis, external factor analysis, and SWOT analysis to determine of Beef cattle farm development strategy in Ampel Sub District. The research results showed there are four main production factors that used on activities Beef cattle farm, they are: 1) Capital production factor, 2) Feed production factor, 3) Labor production factor and 4) Access Technology production factor. Farmer profit in average of one period was 6.960.335 / period, come from revenue –(reduced) cost of production factors. Average of return on investment (ROI) was 28% per period and R/C value was 1,42. Descriptive analysis showed that breeding cows (steer) have higher ROI than fattening beef cattle. Internal and External analysis are consider development strategy. SWOT analysis showed that government participation (knowledge/counseling, donation and policy) becomes short and long run strategic factor to increase farmer’s capacity and increase value added of rural beef cattle farm in Ampel Sub-District.