REALITAS GENDER DALAM ANNUAL REPORT PERUSAHAAN (Analisis Semiotik atas Gambar Fotografi dalam Annual Report Perusahaan Perbankan Konvensional dan Perbankan Syari’ah dalam Perspektif Teori Komunikasi Aksi Habermas)

AGUSTIAN, Najibul Fuad and CHARIRI, Anis (2015) REALITAS GENDER DALAM ANNUAL REPORT PERUSAHAAN (Analisis Semiotik atas Gambar Fotografi dalam Annual Report Perusahaan Perbankan Konvensional dan Perbankan Syari’ah dalam Perspektif Teori Komunikasi Aksi Habermas). Undergraduate thesis, Fakultas Ekonomika dan Bisnis.

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Abstract

This study is a qualitative research with approach of case study at annual reports of Conventional banking and Islamic banking. The purpose of this study is to understand and analyze gender portrayal practices on companies’ annual reports through photographic images. This study also aims to analyze the differences of gender reality disclosure in the annual reports of companies. This study uses a semiotic analysis on photographic images in the annual reports. The analyzed data are annual reports of Conventional banking whose Islamic banking as subsidiaries. The data are eight annual reports of Conventional banking and eight annual reports of Islamic banking. Results of this study claims that the companies presents gender reality disclosure uses photographic images which designed such a way in the annual reports. Furthermore, the annual reports in Indonesia also becomes media reports to legitimize the men’s domination against the women.

Item Type:Thesis (Undergraduate)
Additional Information:gender reality, annual reports, gender, semiotics.
Uncontrolled Keywords:gender reality, annual reports, gender, semiotics.
Subjects:H Social Sciences > H Social Sciences (General)
Divisions:Faculty of Economics and Business > Department of Accounting
ID Code:45751
Deposited By:Mr. Perpustakaan Fakultas Ekonomi
Deposited On:03 Jun 2015 13:47
Last Modified:03 Jun 2015 13:47

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