Puji Astuti, Sri (2005) WACANA DESKRPSI DAN WACANA EKSPOSISI DALAM IKLAN KESEHATAN MEDIA CETAK. Kajian Sastra, 29 (1). pp. 84-103. ISSN 0852 0704
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Official URL: http://bcrec.undip.ac.id/vol3/bcrec090958p 1-8.pdf
Abstract
Health adversisement discourse ini printed media is one of persuasive discourse. Eventhough this kind of discourse is included in persuasive discourse for advertising product and service, it can also use any kinds of discourse such as descriptive and expository discourse. The fungction roled by descriptive discourse and expository discourse in health advertisement discourse is elaborated in the article. Key Words: health advertisement, descriptive discourse, expositional discourse, function
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | health advertisement, descriptive discourse, expositional discourse, function. |
| Subjects: | P Language and Literature > PL Languages and literatures of Eastern Asia, Africa, Oceania |
| Divisions: | Faculty of Humanities > Department of Indonesian |
| ID Code: | 3956 |
| Deposited By: | INVALID USER |
| Deposited On: | 15 Jan 2010 15:59 |
| Last Modified: | 18 Jan 2010 18:37 |
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