PENGUATAN BISNIS KREATIF UNTUK PENGEMBANGAN EKONOMI DAERAH (KASUS: PENGUATAN BISNIS KREATIF MEBEL UKIR JEPARA)

Abstract

Creative business is a business based creativity and individual creativity that produce a uniqueness of product and service. Jepara carving can be categorized as a product of a creative business because the process of making it requires art creativity of the markers. Jepara carving for Jepara city in addition to a city brand is also a pillar of regional economy. 171is paper will describe the development of creative business from advanced and developing countries include the type of creative business, role in the economy of the region or eounIIy, the benefits, barriers, and so liltions. The writing method is the study of literature and direct observations of the object of the research. The results of the data analysis showed differences related to the history of the emergence of creative business, creative business types, and the support of various parts in the development. However, creative businesses in several countries have similarities in the contribution of job creation and increase in revenue. Jepara carving creative businesses also have given II1l1ch contribution to regional or local economic development.