ANALISIS FAKTOR.FAKTOR YANG MEMPENGARUHI INTENTION TO RECOMMEND WISATAWAN KOTA SEMARANG

DARMASTUTI, Ismi (2009) ANALISIS FAKTOR.FAKTOR YANG MEMPENGARUHI INTENTION TO RECOMMEND WISATAWAN KOTA SEMARANG. Jurnal Studi Manajemen dan Organisasi (JSMO), 6 (2). pp. 35-47. ISSN 1693-8283

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Abstract

Improvingtourismnowbecameincreasinglypopularfordevelopingcoltnttyas awaytoeradicatepoverty,butitstilladauntingtaskforanynationtorJoso.Recent findilgs, howeveri ocknoitu4ge the use d iyage, pe,rsonality and satisfaction into tourism. In this sense, our stidy aims to confirm the theory regarding whether or not qn abstract and holistic "on",pt such as mentioned above, be able to estimate touristb intention to recommend in v,hich many scholars agreed upon and also to fill the pauciQ of sintilar research espec:,iia,l.ly in dffiient culture. To accomplished this obiective' a patlt analysis is carried oit to trit loinliy the set of relationships befween destination image' sati;fation, destination personality and intention to recommend'

Item Type:Article
Additional Information:tourism; destinationimage; destinationpersonality; satisfoction; intention to recommend
Uncontrolled Keywords:tourism; destinationimage; destinationpersonality; satisfoction; intention to recommend
Subjects:H Social Sciences > H Social Sciences (General)
Divisions:Faculty of Economics and Business > Department of Management
ID Code:35480
Deposited By:Mr. Perpustakaan Fakultas Ekonomi
Deposited On:04 Jun 2012 08:06
Last Modified:04 Jun 2012 08:06

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