FLEKSIBILITAS STRATEGI PENGEMBANGAN USAHA KECIL DAN MENENGAH

Abstract

Basically, the criteria of small and medium size enterprises referred to simplicity and restriction problems of the organization, management, and business activities expansion however small and medium size enterprises really have an important role in economic development. The global competition era that is growing more tightly forms threat for the small and medium size enterprises with the result that needed a better strategy of small and medium size enterprises development. Thus some problems that hampered the efforts of small and medium size enterprises empowerment should be able to eliminated. Key-words : small and medium size enterprises – development strategies